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Anticipated Return on Franchise Investment

As a franchise consultant, when asked to evaluate a franchise opportunity for a client interested in becoming a Franchisee, one of the most important considerations is the anticipated return on investment for the particular franchise. Because this is a critical issue, consider it when you franchise your business. When deciding to franchise your business, remember […]

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Franchises of All Shapes and Sizes

Sometimes, I stop to reflect upon what a broad and diverse market segment franchising is. If you are considering franchising your business, it is important to remember that franchises come in many sizes and shapes. For example, some franchise opportunities require an initial investment under $25,000 cash, while others involve an outlay in the multiple […]

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Selling to Franchisees for Extra Income

As a franchise consultant, I discuss with all NFA’s clients that providing goods and/or services to your Franchisees can be an important income stream for a Franchisor. When you franchise your business, do not overlook this profit center. Often, prospective Franchisors concentrate on the funds generated by initial franchise fees and on-going royalty payments. For […]

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Can Your Business Be Duplicated?

As a franchise consultant I recommend you answer a very important question before you franchise your business. This question is “can my business be duplicated by another person?” If your business cannot be easily replicated, it probably is not a good candidate for franchising. When you franchise your business properly, it creates a classic win-win […]

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Identifying your Target Franchisees

As a franchise consultant, a question I commonly hear is “What steps should you take when you franchise your business?” Often, new Franchisors become so focused on the details of their franchise programs, they forget to look at “the big picture”. One of the most important issues when you franchise your business is how to […]

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Avoid Overselling your Franchise!

As a franchise consultant, a question I commonly hear is “What mistakes are frequently made when you franchise your business?” Here are some blunders to avoid when you franchise your business: Selling a franchise just to generate money Ignoring prospective Franchisee red flags Franchising your business simply to get out of a financial hole Spreading […]

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Getting to know your franchisee

As a franchise consultant, I’m often asked “What mistakes should you avoid when you franchise your business?” Here are some frequent missteps when you franchise your business: Selling a franchise just to generate money Ignoring prospective Franchisee red flags Franchising your business simply to get out of a financial hole Spreading franchises too far apart […]

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More Franchising Blunders To Avoid!

As a franchise consultant, a question I commonly hear is “What mistakes are frequently made when you franchise your business?” Here are some more common franchising blunders to avoid: Selling a franchise just to generate money (covered last blog) Ignoring prospective franchisee red flags (covered last blog) Franchising your business simply to get out of […]